New Works by LGBTQIA+ Artists for You Gotta Get a Gimmick: Paul O’Grady Story
Opportunity: 4 x Artist Commissions (£2,000 each)
Location: Williamson Art Gallery and Museum, Birkenhead, Wirral
Application Deadline: 24 July 2026 (5pm)
An open call launches today until 24 July for new works by LGBTQIA+ artists that will feature in the show, exploring Paul O’Grady’s extraordinary contribution to British culture, LGBTQIA+ history, animal welfare, children’s literacy, broadcasting and the performing arts.

Exhibition Overview
You Gotta Get a Gimmick: Paul O’Grady Story will offer the first glimpse into Paul’s extensive archive, contextualising him as an LGBTQIA+ icon, award-winning broadcaster, performer, author, campaigner, and passionate advocate for both people and animals. From championing LGBTQIA+ visibility and equality to encouraging children to read, supporting charitable causes and transforming attitudes towards rescue dogs, Paul gave a voice to those often unheard and became one of Britain’s most beloved cultural figures.
Alongside Paul’s personal belongings and archive, the exhibition will feature an oral history collection of LGBTQIA+ stories, a Reading Club in local libraries celebrating Paul’s children’s books and passion for literacy, projects exploring his lifelong commitment to animal welfare, and a heritage trail through Birkenhead Park, Oxton and the riverfront.
The Brief
Proposals should create an artistic response that celebrates and preserves Paul’s legacy, life and contribution to British cultural life. While rooted in his importance to LGBTQIA+ history, proposals may also explore his impact as a broadcaster, performer, author, campaigner for animal welfare, advocate for children and literacy, and champion of working-class voices.
The commissioned artwork will join the Williamson Art Gallery’s permanent collection, exploring Paul’s lasting impact on British culture, LGBTQIA+ representation, animal welfare, children’s creativity and reading, broadcasting, performance and community life.
We invite commissions that engage with the themes of the exhibition and the Wirral’s wider LGBTQIA+ heritage. Your proposal should address one of the following objectives:
Selected artists will attend an archive meeting with Andre Portasio and Joan Marshrons to discuss key items on display.
Creative Notes from Andre Portasio, Creative Director: Paul’s appeal was deeply rooted in working-class culture, accessible, warm, and authentic. The exhibition aesthetic is theatrical, expressive, and inviting. To capture his spirit, commissions are encouraged to embrace his beautiful contradictions:
Scope of the Wider Project
Commissioned pieces will sit alongside a broader programme that includes:
Medium & Format
We are entirely open to the medium. We invite applications from visual artists, poets, drag performers, sound designers, performance artists, filmmakers, sculptors, or those working in combined, multi-disciplinary, or cross artforms.
Note: Artworks must be of an appropriate physical or digital size/format to be integrated into the exhibition collection for long-term display starting December 2026.
Eligibility & Tiers
There are four separate commission opportunities, each worth £2,000. Artists must be aged 18 and older.To ensure both national reach and deep local connection, the commissions are tiered by geography:
| Commission Tier | Eligibility Criteria |
|---|---|
| 1. National | Open to artists based anywhere in the UK. |
| 2. North West Region | Open to artists based in the North West only.Cumbria, Lancashire, Greater Manchester, Merseyside, and Cheshire. |
| 3. Liverpool City Region | Open to artists based in the Liverpool City Region only which includes: Halton, Knowsley, Liverpool, Sefton, St Helens and Wirral. This tier has the option to include the added benefit of free studio space at the Williamson Art Gallery plus mentorship from February 2027. |
| 4. Local: Wirral | Open to artists based in the Wirral only. This tier includes the added benefit of free studio space at the Williamson Art Gallery plus mentorship from February 2027. |
Budget & Financials
Key Dates & Timeline (2026)
How to Apply
Please submit your proposal by the end of the day on 24 July 2026. Applications can be submitted as word/PDF (up to 2 sides of A4) OR as a video/audio file (maximum 5 minutes long).
Submissions must be sent to Jayne Compton via commissions@switchflicker.co.uk by 5pm on 24 July 2026.
Your application must include:
Selection Criteria
Proposals will be assessed on:
Commissioned by Switchflicker, Wirral Council and DuoVision. Creative Director: Andre Portasio. Creative Consultant: Joan Marshrons. Funded by The National Lottery Heritage Fund and Arts Council England.


